What Question To Ask Yourself When Planning Business Success?

Learning A Trade Pays Off

One thing that holds a lot of people back from going into business is a lack of confidence in their own value as a potential businessperson. They look at the world of entrepreneurial endeavour and think of how great it would be to be their own boss, decide the rules and the hours, and make money for themselves. All looks rosy until the question arises of what they are actually going to do. Regrettably, people on getting to this point are liable to think “Well, what can I do that no-one else can offer?”, come up against a brick wall and shelve the plan altogether. Firstly, there are very few unique businesses in the world, and those that are, are so niche that they probably do not make much money.

The better question to ask yourself when planning business success is “what do people need?”. You may also ask yourself what people want, but the former question is more important. People will always pay for what they need, but sometimes they have to lay aside what they want for reasons of economy. Depending of course on how busy you want to be and how much you want or are able to commit to the business initially, you can decide for yourself whether you want to serve a need or satisfy a want. One way or the other, this raises the question – “am I equipped to do what people need?”. If you do not feel that you are, this need not be the end of your entrepreneurial venture.

It has been proven time and again that people will pay for someone to do something they cannot do for themselves. It may be something really rather straightforward in real terms, but there may be many factors preventing them from doing the job themselves. Maybe they are impaired in terms of mobility or a certain motor function. Maybe they are extremely busy. Maybe they feel that the job would be better done by someone with the knowledge of how to do it.

This is where learning a trade really pays off. If you have ever considered learning a trade, there is really no better time. And if you never have, then why not consider it? Remember, there are many of us who work for a company or a boss because we don’t feel that we can drive things forward ourselves due to a lack in some part of the process. But why limit yourself? You can learn a trade, and the knowledge will end up paying for itself.

There are countless trades that we can go into. Maybe you’ve always fancied learning to become a plumber. By doing this, you can find yourself very much in demand from the get-go. People will always need plumbers, handymen, decorators and all kinds of other tradesmen. The benefits to you from doing a course in a trade that you find interesting will stay with you for some time – and could be the key to a goldmine that will just keep on giving.

First Published: July 4, 2009 EntrepreneurJourney.com

Being Your Own Boss Is Easier Than Ever

Taking Your Employment into Your Own Hands

In tough economic times, you may want to find ways to secure your employment and secure your paycheck. There are many ways to do this, and pretty much none of them involve working for someone else. In the 21st century, more and more people are beginning to learn that working for someone else is not the way to go. When you work for someone else, you are putting your life in their hands and as has been seen with corporations over and over, shareholders are more important than employees. Why show loyalty for a company that may fire you to save money? In addition, if you work very hard you might get promoted but the chances are you will not. The harder you work, the same you will get paid. Why should those above you benefit from the work you do?

This is why being an entrepreneur is such a great idea. When you are in charge of your own life and you are in charge of your own career, you get several benefits. First, as an entrepreneur, you can work in an industry that you love. If you like doing yard work, start a yard work company. If you love graphic design, then begin doing graphic design from home. All of this can easily be done through being the owner of your own business. The other big benefit of being your own boss is that when the company does well, you do well. If you work hard and make an extra $50,000 for the company, then that entire $50,000 goes to you. If you have employees, you can treat them the way you wanted to be treated when you were an employee. Being your own boss puts the power in your hands and it can be one of the most satisfying things in your life.

These days, being your own boss is easier than ever. In the past, when you owned a business in your area, your customer base was only the people who could get to your store. This would greatly limit the potential for your company. However, with the creation of the internet, your customer base goes from a few hundred to a few million thanks to the ability to make money online with an internet business. Whether it is selling services online, or just selling products, the sky is the limit when you are working for yourself from your home with a business that you have online.

Another great thing that the internet does for you is it allows is it provides you with the resources of individuals who have been their own boss for years. These resources can teach you how to be a boss and how to make your business successful. Websites like EntrepreneurJourney.com help you by giving you the ability to be successful with your online business. Whether you are delving into e-commerce by selling products online, marketing yourself through social media marketing, or just doing some freelance writing, being your own boss is something you will come to love, especially when you are making a good living at it.

First Published: Feb 28, 2010

PayPal Is One Of The Most Powerful Forces In E-commerce

What Is PayPal?

The way the world is at present marks a quite significant change from how things were even ten years ago. Here is a little exercise to do with Internet surfing habits. When you got on the ‘net, chances are that you used Google to find pages – but did you use it as exclusively as you do now? When you were looking for fast, detailed information on any one of a range of subjects, if you were on the Internet ten years ago you certainly didn’t use Wikipedia. It wasn’t invented, even in its most basic form, until the turn of the century. And as for financial transactions, it’s almost certain that you were using credit card details, because PayPal was in its absolute infancy.

The list goes on. Only programmers of a certain level of ability were setting up websites of any real intricacy, and maintaining them. The word “blog” would have led someone to look at you with barely concealed fear for your mental health – although LiveJournal did exist and Blogger.com was on its way. The very concept of “blogging”, though, was a very niche market and idea up until the middle of this decade – but is now at the fingertips of thousands upon thousands of people. All of the above concepts, and others, have become common currency only in recent years but, now they are in vogue, they are immensely powerful and shape a lot of our working life and everyday lifestyle.

Business is never slow to react to a trend. In all honesty, if you want to see what will be on everyone’s minds, desks and t-shirts two years from now, it is well worth looking at what the business community are doing now. This requires some amount of judgement on your behalf as well, of course – not least because large sections of the business community are busily ramming documents into shredders, crying and booking flights to countries that have no extradition policy. But if the business world decides thatsomething will be big, it is worth getting on board, because the likelihood is that it will play a big part in all of our lives in time to come. Of the above Internet concepts, one of the most powerful is PayPal.

There are few of us who have not sat in front of a monitor preparing to send payment for a service or an item and thought “Do I really want to send my card details over the Internet?”. It’s safe, ninety-nine point nine (recurring) times out of a hundred, but there is always that little jag of doubt. But for the entrepreneur who wants to sell online, the joy of PayPal is that people have far fewer qualms about using it. It is tried and tested, efficient and speedy, and it is becoming accepted by more and more companies. As time goes on this is set to increase, and the people who use PayPal now will be in a stronger position than the late adopters, as they will know how to run an account efficiently.

First Published: May 11, 2009 EntrepreneurJourney.com

Keeping Business in the family

Running A Business With Family Members

The word “entrepreneur” conjures up in many people’s minds an image of an individual who makes money for themselves with little concern for anyone, nor anything beyond their own bottom line. This is as unfair as saying that the only reason anyone takes on a job is doing so for selfish reasons. The truth is that entrepreneurship is a way of making a living just as surely as digging a ditch or manning the phones in an office. And entrepreneurship is not all about looking out for Number One, either. With a bit of co-ordination and collaboration, close family ties can make for a strong business profile.

Just think of all the people who have gone into business as a partner in a company and have come unstuck later on when their business partner turned out either to be unscrupulous or incompetent. In such cases, unless you have everything in writing and a great deal of resourcefulness, you can lose everything. By going into business as a family, or part of a family, you can avoid this step naturally. Thinking about it logically, how hard do you think it would be to hide an unscrupulous nature from someone who you see all the time?

No-one knows you better than someone with whom you have grown up – and vice versa. You know their strengths, weaknesses and their instincts and they know yours. When dividing up duties in an organization, it can often be confusing and challenging to assign the correct duty to the correct person. The solution? Well, by knowing each other so well you can instinctively spot who will do which task best – removing the early teething troubles that come from figuring all of that out. And if there is a task that no-one is especially suited for, the close collaboration that has characterized your life as a family makes it easier to deal with it as a team.

All of this ties in fairly neatly with another major benefit to working together as a family – the profit margin. Self interest is a perfectly healthy motivating factor in trying to do the best that you can in business. It is all the more likely that you will keep your eye on the ball if that self interest is tied in with wanting to do the best for your family. Although nothing is a guaranteed success without planning, motivation and a great deal of good luck, the conditions that make success more likely are ones that are nurtured as a rule within families.

There is a line of thought that says you should not go into business with a family member because when things go wrong you will have all the more reason to be unhappy, and there can be an increase in tension. It is true that without sound business sense on the part of everyone, a business could well go downhill very quickly. For this reason, family businesses will not always work and it is not a perfect fit for everyone. Nothing is guaranteed. But by approaching the tasks and the tests that business will throw your way as a team, you give yourself a better chance of achieving them. Something which family ties will help enormously with.

First Published: Apr 24, 2009 EntrepreneurJourney.com

Entrepreneurship Today - Too Risky, or Just The Right Time?

Small Business Ideas

As the economic news seems to get worse by the day, it seems that a different company is going bust every time you switch on the news. People are finding work harder to come by, and those who do have jobs are often finding themselves with fewer hours, or missing out on pay rises due to their employer finding it impossible to find the money that is required to keep a business thriving and its employees earning what they thought they would. For employees, there are more and more situations developing where they find themselves coming to work and wondering what bad news will filter through in the morning meeting. And as employees, they are also finding that there is not a whole lot they can do about this, that they just have to accept the latest piece of negative news.

In this climate it seems that it would be a brave individual who decides to up and start their own business. Watching companies go to the wall is going to be enough to turn off a number of potential entrepreneurs, who look at the situation as it is and doubt that they could make their own company work where the established names are failing. If the big companies with decades of experience are unable to keep their heads above water, then what chance does a greenhorn with a dream have? It is perfectly understandable that a number of potentially excellent businessmen and women are keeping their ideas to themselves right now.

It is absolutely the case that fewer businesses start up during a recession. For one thing, there is often a lot of capital required to set up a new business, especially where new premises are involved. For most people, this necessitates borrowing, and we are living in times where borrowing money is getting harder and harder, with banks not wanting to take any kind of risk in the light of a climate that has driven some to their worst operating losses ever. But on the other side of this, if you have made savings of any kind you may well have what the banks are looking for – a deposit. By raising this kind of operating capital, or giving the banks an assurance that you are likely to be careful with your money, you increase your chances of getting a business off to its best start.

Alternatively, the Internet has made it possible to start up a business without having any premises. All you need is your home computer, an idea, and the materials to put it into practice. Even the materials do not need to be expensive, depending on the nature of your business. From a very low start-up cost you could find yourself earning money pretty quickly. Obviously it is no time to be setting up a company selling executive holidays – the take up would be rather low – but if you have an idea to supply a need that has not been diminished by the credit crunch, now could just be the best time to go for it. A narrowed field, and a market that is not far from bottoming out – what are you waiting for?
First Published: May 7, 2009 EntrepreneurJourney.com